破逆迷离的山寨美国“骆驼” 作者:唐吉珂德

破逆迷离的山寨美国“骆驼”  作者:唐吉珂德

“荒漠中的骆驼,寂寞而执着,前行是它行走的唯一目的,而对于我们,骆驼精神已经成为了品牌的图腾。”

上面这段煽情的话,是骆驼品牌老总万金钢先生的名言。

这是一个时尚主宰的世界,不是我不明白,这世界变化快。做了多年的“出土文物”,忽然想时尚一把,看着这满街时尚品牌,满眼炫目广告,满目时髦靓女,真是有点看花了眼。单讲服装品牌吧,那就太多了。什么真维斯、天美意、智尊之王等等等,左奴右奴的更不用提了。面对品牌繁多的服装市场,真不知如何选择。

我个人的偏爱,是找一些自己还听说过一些名字的牌子,比如耐克、阿迪、金利来之类的。逛街的途中,偶见一品牌:CAMEL,骆驼,这个我熟悉啊!老烟民都知道这个牌子嘛,好啊,就选它了,美国的大品牌啊。买了好几款骆驼的服装,不过最近却有点迷糊:貌似骆驼这个品牌不是一个厂家,似乎有两个牌子都叫骆驼,哪个是真的呢?

这个问题困扰了我好长时间。幸好遇到一位老熟名人——韩寒,代言了“美国”骆驼牌鞋子,好心好意地来给我指点迷津了。

好久不闻韩寒的消息了,很是想念他。其实想一想,风光了十三年,忽然“灭火”了;从一个无人敢惹的“领袖”变成了一个人见人欺的小瘪三,差距之大,堪比被乔峰打残的那个大师兄的命运。骗子被人曝光,有点脸皮的也不好意思再出来。那个张悟本、李一不就静悄悄躲起来了吗?

不过韩寒还是不甘寂寞,也许耐不住贫穷?竟然又去代言了。他的原则“不代言”仿佛是他自己的一日三餐,每天不停地食来食去。相比之下,更可见出,谁的骗局更大也许还有待论证,但在脸皮方面,韩寒可说是骗子中最厚的了。嗯?这话其实也说得不够公允。公正地说,脸皮再厚也还是会有个限度,韩寒做为骗中之王,他根本就没有脸皮。

没有脸皮也没有什么,还有骆驼皮可以拿来抵挡一阵。这不,韩寒马上代言了据称是“国内最大户外品牌”的“美国”名牌——骆驼。百度一下,这个骆驼品牌还真是了得不?——了不得,不得了。且看新华网娱乐版块的文章《韩寒身价破记录 千万代言中国最大户外品牌》(http://news.xinhuanet.com/ent/2013-01/10/c_124213785.htm)。这阵势够大吧?一是韩寒身价了不得,千万啊,是不?二是骆驼了不得,中国最大户外品牌嘛。这二者结合,没脸皮的韩寒加上一身美国骆驼皮,那效果,诸君想象去吧。至于为什么意见领袖的代言竟会落到“娱乐”版块去,我等吊丝,还是莫要想太多吧。

相形之下,“骆驼”这个品牌却渐渐“破逆迷离”起来。印象中,骆驼牌服装应该是美国货。无论是淘宝还是天猫,都有骆驼是美国品牌的介绍。不过登陆骆驼官网(网址:http://www.camel.com.cn),竟见不到一丝“美国品牌”的痕迹。关于“品牌起源”,该网站上一大堆东拉西扯,看完更让人晕。到底这个牌子诞生于哪国?产生于哪年哪月?该品牌是美国品牌还是中国品牌,如入五里雾中。

于是打该网站客服电话400-0033-088咨询一下,心想,只问是否美国品牌,这总能有个明确回答吧。“千万”没想到的是,客服小姐先是答复“不是”,后又说“是”;再后来又称是“知识产权合作”,算是半个美国品牌。后来,后来竟没有后来了。

亲!我就问您到底是不是美国品牌,这个问题那么难回答吗?您能不能给个痛快!总强调自己是正品,我就是不明白,您老到底是“美国”正品,还是“中国”正品。您老到处打击假冒“骆驼”,您老自己到底是不是国货假冒美国货啊?

为解困惑,在网上查找了一下,有一位“知道”网友回答如下(网址:http://zhidao.baidu.com/question/250785550.html

据了解,所谓的美国骆驼其实是地道的中国品牌,中国货。“骆驼牌”是一个武汉人注册的,这个人名叫万金刚,此人颇有商业眼光,擅长注册商标,其注册的商标不计其数,骆驼牌但是在国内其实是个不起眼的小牌子,和美国鼎鼎有名的“骆驼”牌香烟根本是两码事,粘不上边,但是在后来的市场推广中,骆驼牌鞋在其品牌文化中添加了骆驼牌香烟的发展历程,无形中误导了市场消费者。

接下来,该网友谈到骆驼的发展历程。这位“万金油”,啊,不对,是万金刚,注册了这个商标之后,授权福建石狮使用。后来发现这个牌子发展得不错,于是就自己又利用这个品牌的知名度,小小“山寨”了一下,挖了福建石狮的墙角。于是市场上就出现了这样两个“真”骆驼,实际上都是山寨美国骆驼的中国假骆驼。

查“骆驼”官网,实际上有两个,一个是上面提到的WWW.CAMEL.COM.CN,另外一个是WWW.CANTORP.COM.CN ,后者的网站上没有韩寒,并明确注明: 美国骆驼国际投资有限公司(授权)。中国登山协会户外运动战略合作伙伴,运营商是骆驼(福建)户外用品有限公司。

不知诸位看懂了没有。这说的是真的吗?不论事实真相如何,骆驼的客服人员不愿回答品牌之谜,其实就说明了一切问题。

都说人以类聚,物以群分,老实人自然欣赏老实人,老骗子自然欣赏小骗子。山寨美国骆驼,找上山寨意见领袖,理所当然。

非常具有讽刺意味的是,在万金刚先生的官网上,他竟然要“亮剑”打假了。靠骗人起家的人,难道不能放其它的小骗子一条生路吗?而颇有意思的是,万先生为给骆驼打上“国际品牌”的印象,在其官网上放了很多诸如“中美知识产权司法审判研讨会”这样的新闻,颇得“劲霸男装”在卢浮宫开展览会的真传,对消费者的洗脑堪称“润物细无声”的典范,。

再回顾最开始万金刚先生的“名言”,才发觉万金油先生真是够实在,直接说出了心里话:“前行是它行走的唯一目的”。是啊,只要“钱行”是“唯一”就行,管它什么山寨不山寨,骗子不骗子呢!

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先放一放骆驼的事,先好好看看方舟子最新发布的文章!

2000万的头像

先放一放骆驼的事,先好好看看方舟子最新发布的文章!

这个证据是倒韩以来迄今为止最有杀伤力的证据,我认为所有倒韩人应该为此欢呼,因为这是韩二亲口承认有人代笔,而且是明确指出了代笔人的姓名,即“路某某”。

如果以这条证据到法院起诉要求韩二兑付2000万,法院无法驳回,因为这是韩二亲口说的,你说开玩笑就是开玩笑吗,法院是不管三七二十一的,如果大家动不动就开玩笑开玩笑,那么以后法院可以关门了,还搞什么呢,我和你签个合同,到时候不履行,说那个合同是我开玩笑的,能行吗?糯康承认了自己的罪行,过二天当庭翻供了,说我那是开玩笑才承认的,能行吗!如果韩二要在法庭上推翻自己亲口说过的话,必须拿出有力的证据证明自己以前说的话不符合事实,这里举证责任已经落在韩二身上,如果韩二无法拿出有说服力的手稿(不是抄稿),或者拿出其它有说服力的证据,法院就会认定你亲口说的话属实,即路某某给你代笔了,你就得支付2000万!

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